Engaging with customers over social media is a fantastic way to enhance your brand, and make authentic connections resulting in more business. To do so effectively you’ll need to ensure that your employees and contractors can speak on your behalf, follow your brand values, and convey your sense of personality and tone.
You’ll also need to be able to give them guidelines of what they should and should not do. Regardless of how much you prepare them, you don’t have control over the internet and how it responds. What you can do is prepare in advance for when a social media disaster strikes. In this webinar, we will cover how to build a social media policy, and what to do when a social media disaster strikes.
CFIB is pleased to introduce Kevin Smith, Chief Marketing Officer at SelectCom. Kevin has spent over 14 years in enterprise sales and marketing, and after thousands of pitches, he has perfected the art of storytelling. He specializes in using story and strong visual elements to craft and deliver powerful messages that get attention and results.
This webinar is 45 minutes in duration, plus 15 minutes Q&A. Registration is free but capacity is limited. Please sign up via the preferred link below:
Social Media Street Smarts – Build a Plan to Grow & Protect Your Brand
Tuesday May 16th, 1pm EDT
Wednesday May 17th, 1pm EDT